Humana's Sarah Elmer discusses Medicare Advantage with an emphasis on needs-based selling, quality, and durable broker partnerships. The episode covers certification and training, field-agent retention, and technology intended to make book management and carrier communication easier. It also highlights education around aligned dual-eligible coverage and the importance of matching benefits to what a beneficiary actually needs.
In this episode
- Humana Medicare Advantage
- Needs-based selling
- Broker partnerships
- Agent efficiency tools
- Dual eligible alignment
Show notes
Inside the Medicare Industry: Sarah Elmer Talks Strategies, Stability, and the FutureWelcome to the second episode of our series, live from Medicarians 2025! Join us for an insightful discussion as we speak with Sarah Elmer, Associate Vice President at Humana. Sarah opens up about her role and the distribution network of 150,000 agents nationwide. We explore the challenges and triumphs in the Medicare industry, the importance of stability and growth in plan offerings, and Humana's consumer-first approach. Sarah shares her views on the industry's future, including the probable return of in-home appointments, enhanced technology tools for agents, and maintaining quality in turbulent times. This episode is a must-listen for anyone interested in Medicare industry trends, carrier strategies, and improving consumer care.💻 Website: Contracted: our Facebook Group: Our Weekly Newsletter